Head office: Uppsala

Other offices: Gothenburg and Stockholm

Outsourcing: India and Poland

Number of employees: More than 300

Founded: In 2000

Markets: 46, on 5 continents

Languages: 30

Brands: 12

Customers per year: 5M

Annual average growth: 41%

Booking value 2016: €1806M

Owner: CVC Capital Partners


Etraveli is the leading online travel agency in the Nordic region with a rapidly growing international business, offering a wide range of airline tickets, hotel accommodations and travel related services. We operate in 46 countries on all continents through brands such as Supersaver/Supersavertravel, Gotogate and Travelstart. In Sweden we also operate the leading price comparison website Flygresor.se, with local versions in many countries, among them Überflieger.de in Germany.

Smart Media

Etraveli Smart Media is a turnkey solution for digital marketing that reaches the greater part of Nordic travellers. Currently, the company has several large advertising clients, among them Swedavia, Visit Britain, Visa, SAS and Norwegian. Etraveli Smart Media is a part of Etraveli, Scandinavia’s leading e-commerce travel company, with a presence in 46 countries and brands such as Supersaver/Supersavertravel, Gotogate, Travelstart and Flygresor.se. 


Flygresor.se is Sweden’s largest price comparison website for flights, where you can search and compare prices from online travel agencies and airlines. The company is a part of Etraveli, which also owns the price comparison website charter.se. Flygresor.se exists in local versions in Norway, Denmark, Germany, France, Australia, South Africa and Ireland.


Supersavertravel is one of the Nordic region’s biggest online travel agents. Founded in 2006, the company now has websites in 20 countries, including Denmark, Norway, Finland, the U.S., Canada and Great Britain. On all markets except Sweden, the brand goes by the name of Supersaver. It’s part of Etraveli, the owner of another 11 brands, a company which sold travel-related services for a value of 18 billion in 2016.


Seat24 was founded in 2000 in Uppsala as one of the first companies to offer online booking of travels. In seventeen years, the company has grown to become part of one of the leading online travel agencies in the Nordic region. Today Seat24 is established in Sweden, Norway, Denmark, Finland and Germany, as part of the group Etraveli, which owns another 11 brands.

CVC Capital Partners

CVC Capital Partners is a leading private equity and investment advisory firm. Founded in 1981, CVC today has a network of 23 offices and approximately 400 employees throughout Europe, Asia and the U.S. To date, CVC has secured commitments of over $107 billion from some of the world’s leading institutional investors across its private equity and credit strategies. In total CVC currently manages over $65 billion of assets. Today, funds managed or advised by CVC are invested in 50 companies worldwide, employing c. 310,000 people in numerous countries. Together these companies have combined annual sales of over $70 billion. For further information about CVC please visit: www.cvc.com.